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McClure's

McClure's or McClure's Magazine was a popular United States illustrated monthly magazine at the turn of the 20th century, often compared to the longer-running The Atlantic Monthly.

Cover of January, 1901 issue of McClure's Magazine

Founded by S. S. McClure in June of 1893, the magazine featured political and literary content, and syndicated novels-in-progress a chapter at a time. In this way, McClure's published such writers as Rudyard Kipling, Robert Louis Stevenson, Jack London, Herminie T. Kavanagh, Willa Cather, and Arthur Conan Doyle. Mark Twain also contributed frequently.

The magazine is credited with giving birth to muckraking journalism. Ida Tarbell's series in 1902 exposing the monopoly abuses of John D. Rockefeller's Standard Oil Company, and Ray Stannard Baker's earlier look at the United States Steel Corporation focused the public eye on the conduct of corporations and helped shape the moral compass of the time.

The writing staff defected in 1906 over disputes with McClure, forming The American Magazine. McClure's Magazine immediately began to lose readers and went into debt. S. S. McClure was forced to sell the magazine in 1911 to creditors. It was eventually retooled into a women's magazine and ran in this format until the last issue in March 1929.

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