Bazooka (chewing gum)

During World War II, The Topps Company began to market a brand of bubblegum in the United States under the name Bazooka. The gum was packaged in a patriotic red, white, and blue color scheme, although Topps claims that it took the name from the instrument, not the weapon. Beginning in 1953, Topps changed the packaging to include small comic strips with the gum, featuring the character "Bazooka Joe". Virtually unchanged in over 50 years, Bazooka remains a popular brand of chewing gum to this day.